How do I get repeat customers?

Some people misunderstand the the fundamentals behind keeping a customer. Some people offer a good deal for the first service and then the customer will go elsewhere to get that deal again. Some keep the prices low and never really make a profit. Neither option is a good one! You need to be better in every aspect apart from price. Your service or product is worth what you say it is but you need to back that up. Outstanding customer service is the most important part of repeat custom. Using email marketing, you can send out personalized emails to create a relationship, asking them if there is anything you can do to help them or go one better by researching what they need and build a service or product they need.

Approaches

Get their product or service to them on the day they say and on time.

Ensure all team members have full training and offer bonuses on behavior

Maintain communication via email and with the occasional call

Offer what others don't, become the Waitrose of your industry

Conclusion

Build a relationship with clients, research their company and offer services they need, even if it mean creating a new product or service. Ensure your customer service skills are that of Waitrose.